It also helps Mori Building’s commercial tenants promote their businesses.Ĭustom Media delivered the launch issue on a tight schedule, exceeding client expectations, and has since produced this product annually. We consulted with the client, suggested ideas, and launched Smiles, a bilingual benefit book, which offers residents exclusive shopping deals and discounted services. MORI LIVING asked Custom Media in 2010 to advise on and create an annual residents-only benefits program to improve its customer experience. The MORI LIVING Smiles Annual Residents Benefits Program brings exclusive promotions, deals, and services to MORI LIVING residents, in both Japanese and English. We also took a leading role in the ongoing production of luxury sales promotion and marketing material for MORI LIVING Residences.įrom concept to completion, we supported Mori Building’s ongoing need for bilingual sales promotion and marketing material with a strong emphasis on brand identity, high quality, and luxury. The sales teams successfully sold their full inventory within the targeted timeframe and the campaign was implemented at other properties. To support this campaign, we created high-quality printed marketing collateral and bilingual sales promotion tools-adverts, printed brochures, an iPad eFlyer, and a luxurious presentation folder. MORI LIVING wanted to create an integrated campaign to reach high-net-worth individuals in the Asian market, promoting the launch of ARK Hills Sengokuyama Residence.
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